AI color analysis
Find the colors made for you.
Hue doesn’t guess your season — it measures it. One selfie: it reads the real colors of your skin, hair and eyes with the same color science a $300 analyst uses, and hands you the exact palette that makes you glow — for makeup, clothes, and hair.
Free to start · measured, not guessed · no appointment
YOUR PALETTE · 30 shades that flatter you, saved to shop & wear
Your colors in 30 seconds
No $200 in-person consult. Just your phone.
Snap a selfie
Natural light, no makeup. That's the whole setup.
Hue reads your undertone
Skin, eyes, and hair → your season, shown on your own face.
Wear your palette
Save your shades for makeup, clothes, and hair — and stop buying the wrong ones.
Why Hue
Made for you
Your palette comes from your actual undertone — not a generic chart.
Save money
Buy makeup and clothes you'll actually wear. Stop guessing at the counter.
Take it shopping
Your shades live in your pocket — match them in any store, any brand.
Now on the App Store
Find your colors today.
Download Hue for iPhone and get your season, palette, and shopping colors in under a minute.
Free while we launch · private, on-device color analysis
Questions
How do I know my season?
Hue analyzes your selfie — undertone, contrast, depth — and places you in your season, then shows the palette on your own face so you can see it.
What if I'm between seasons?
Lots of people are. Hue shows your best-fit season plus the shades that work across the line, so you're never boxed in.
Can I use it for makeup and clothes?
Yes — your palette maps to makeup, clothing, and hair, with shades you can match while you shop.
Is my photo private?
Your selfie is used only to generate your analysis and isn't sold or used to train AI. Full details in our Privacy Policy.
Hue's color analysis is an AI-generated guide for inspiration — a styling aid, not a professional consultation.